Ricoh GR IIIx Urban Edition Digital Camera

The Ricoh GR IIIx Urban Edition Digital Camera is accented by a navy-blue ring around the lens barrel. This color was selected to represent typical street shooter imagery such as deep blue skies reflected in a puddle following a rainfall or the bright neon signs of a never-sleeping city. The camera body is finished in metallic gray, reminiscent of the gritty tones of the urban landscape. This unique exterior finish requires a multi-coat process, which results in the camera's distinctive appearance and smooth texture. The coating also helps make it easier for you to get a firm grip on the camera.

Equipped with a 26.1mm GR lens that provides a 40mm standard angle of view in the 35mm format, the Ricoh GR IIIx Urban Edition delivers images with a natural perspective and a truthful sense of depth for a completely different type of street photography. High-refractive index low-dispersion glass lenses and aspherical high-precision molded glass lenses are optimally placed in the lens construction to suppress optical distortion and chromatic aberration, delivering a high level of sharpness. The camera also comes equipped with an ND (Neutral Density) filter, which closes the aperture down by two stops to capture high-contrast and high-resolution images with a variety of scenes and subjects under varying shooting conditions. Its nine-blade diaphragm mechanism creates a natural bokeh effect and a truthful sense of depth at open and larger apertures, while capturing beautiful light beams at closed-down apertures.

A large 24.2MP APS-C CMOS sensor pairs with the new GR Engine 6 to produce high-resolution 14-bit DNG or JPEG stills with impressive tonality, natural color rendering, and high sensitivity from ISO 100-102400. In addition to stills shooting, the GR IIIx Urban Edition is also capable of recording Full HD 1080 video at 60p, 30p, and 24p frame rates.

The hybrid AF system combines a contrast-type AF mechanism with a phase-detection-type AF mechanism ensuring high-speed focusing operation. During autofocus shooting, this AF system detects the subject's face or eye with precision, focuses on it, and indicates the in-focus position on the LCD display using the AF frame. When the camera detects multiple faces, it automatically distinguishes the main subject from secondary ones and indicates this on the focus frame.

Instead of covering the entire image field, this updated mode operates only in nine focus zones around the center of the image field, preventing the camera from focusing on unintended elements, such as a grassy field in the foreground of an image.

With this new exposure setting, once the preferred distance for snapshots and the desired depth of field are set, the camera lets the user quickly and easily recall these settings. This setting is programmed to select the aperture, providing the depth of field used in pan-focus photography, making it particularly handy for quick snapshot photography.

Shake Reduction (SR) minimizes camera shake on three axes, including yaw, pitch, and roll to provide up to 4 stops of compensation and produce crisp, sharp images even when taking split-second snapshots or capturing images with challenging low-light conditions.

The GR IIIx Urban Edition is designed to be extremely compact, functional, and portable. The exterior frame is made of rigid magnesium alloy for improved durability while being carried or stored. It provides a host of user-friendly features including a short start-up time of approximately 0.8 seconds, control dials conveniently positioned next to the four-way controller, and effortless touch-screen operation. These features enhance operability and allow the user to swiftly react to once in a lifetime opportunities.

A 3" high-definition LCD monitor with touch-screen operation provides swift, intuitive control of various camera functions such as AF frame shift, menu selection, and image advance/magnification during playback. An outdoor view setting allows you to instantly adjust the monitor's brightness to the desired level for greater visibility in difficult lighting conditions.

The camera features a creative image control function, which integrates effect modes into conventional image setting operations. Using 11 basic image control modes, you can easily adjust various parameters such as hue, saturation, key, contrast, and graininess to the desired level. A set of adjusted parameters can also be added as a custom setting to the image control function menu.

The GR IIIx Urban Edition provides in-camera RAW editing so you can edit a captured image by adjusting such parameters as recoding size, aspect ratio, white balance, and exposure compensation, all without the need of a PC. The camera also lets you retain the adjusted parameters after the initial RAW-data development is completed, making it possible to make minute readjustments of the already developed image.

Staying up with current trends, the GR IIIx Urban Edition provides wireless functions for easy pairing with mobile devices such as smartphones and tablets. By installing the dedicated Image Sync app, you can transfer captured images to a mobile device, display a live-view image on the monitor, change various settings remotely, release the shutter from a distance, and upload captured images to various social media platforms with ease. You can also send your mobile device's location data to the camera and record the data on captured images. An auto resize function automatically reduces the image size before transmitting it to a mobile device.

An Enable AF mode has been added to the shutter-button settings. When the shutter-release button is pressed halfway down, the user can lock the AF system only, without locking the AE system. A distance setting of 11.5" has been added to the Snapshot mode, and a long press on the monitor during playback allows you to instantly recall the playback function selection menu.

Exclusive to GR IIIx Urban Edition, when the camera's power is turned off, the camera displays an original shutdown screen featuring the product logo and a street view image symbolizing the urban-oriented concept.